About us

How it began

Anti Lag Autos was established in 2023 by Lloyd Bryant. After almost a year of brainstorming ideas, we came up with a simple logo that sparked the idea of creating a strong brand that connects with the modified car community. We have been in the car community for many years and spent a crazy amount of money, time, and passion creating some insane cars.

Over the past couple of years, we have noticed that the car community started to become more competitive and toxic. We wanted something to change this. We want Anti Lag Autos to be a brand which welcomes everyone to the modified car community.

About us and where it started

Lloyd's Story

As far as I can remember cars have been my life. They have been my coping mechanism in some of the worst times in my life. I was born on the 27th of September 2004 in a small town in Kent. Like many came from a council estate and wasn’t brought up in wealth in any way shape or form. I was a kid riddled with ADHD and ‘too much energy’ while I was going through my school days.

I left school with no grades and I left school earlier than most. I was permanently isolated from the rest of the school due to my behavior and unwillingness to learn what I was forced to learn by the school system. I spent 2 years in isolation, forgotten about by the rest of the school. Here I was fixed to a computer screen. I taught myself how to code in 5 different languages, the skillset I left school with set me up to build my first company ‘Lloyd Bryant Enterprise’ which now is called Hardwire Digital, a digital marketing agency.

Fast forward to now I own Anti Lag Autos. I have great passion in running Anti Lag Autos and I have created the brand for the car/modified car community. Our brand stands for the happiness and creative expression of building and modifying cars.

I would like to thank you for being a supporter of Anti Lag Autos and I are truly grateful. Remember if you want to do something, do it and stop at nothing and nobody. We were once told this would never work.

Lloyd's Instagram